AEO and GEO are not the same discipline, and conflating them is the single biggest reason e-commerce brands lose visibility inside AI-generated answers. AEO optimizes for machine comprehension of your product data; GEO optimizes for machine trust in your brand entity. Both are now prerequisites for surviving the shift away from the ten blue links….
Quick Answer You can verify your brand’s AI citation status for free by manually running a fixed set of brand, category, and comparison prompts inside ChatGPT, Claude, Gemini, and Perplexity, then logging whether your brand is mentioned, linked, or cited as a source. Repeat weekly using the same prompts to track change over time. Why…
Not long ago, measuring your brand’s Share of Voice (SOV) was simple. You counted how many keywords you ranked for versus your competitors, or how many ad impressions you captured in your category. A higher number meant more visibility. More visibility meant more clicks. More clicks meant more revenue. That model still has value —…